How Do You Track Success Of An SEO Project?

In episode 117 of the weekly Hump Day Hangouts by Semantic Mastery (), one viewer asked about the best ways in tracking the success rate of an SEO project.

The exact question was:

I have been giving new clients a trial period on my ability to rank. After 6 months, I give them an option to stop the year contract, I don’t know how to track my success for them and prove they need me…What do you do?

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